Journey 3: Focus
Now that you have a business idea to focus on, it’s helpful to put a vision statement into words. This is a statement about how your business can help create the future you want to create for your community.
A vision statement for a business is a guiding and grounding aspiration. Your vision statement is your guiding star – it reminds you of where you are going and keeps you on the right path.
Sharing your vision statement with others will allow you to attract allies and resources such as: partners, collaborators, customers, funding, media, and more. These resources will come to you because they share your vision and the values reflected within it.
My business vision
In this exercise, we explore your business on a more practical level.
We consider who you might work with, what resources you might need, what opportunities might be coming up. These areas will evolve, deepen, and become more specific over time as you build your business and as the world around you changes. These elements will be a starting point.
5 pieces of wisdom for starting your business
As you continue down your entrepreneurial journey, there will be many mountains to climb and lessons to learn. Moving forward with your business idea, we have created a list of practical wisdom that many Indigenous entrepreneurs agree were helpful in their business journey.
Read through the 5 pieces of practical wisdom and work through the reflection questions as you see fit.
Key Takeaways
The most viable business for you to build is one that is aligned with your vision for the future and your community’s needs.
A vision statement is a tool you can use to guide you and others on the journey to building your business.
Learning from the practical wisdom of fellow Indigenous entrepreneurs, those who share the path you are on or who have already walked it, is a good idea.